Recruiting video
Recruiting video Düsseldorf
Blackfish Films is your film production for a successful recruiting video in Düsseldorf and the surrounding area. A recruiting video is a short video created by companies to recruit and target potential applicants. The video can be used as part of a comprehensive employer branding strategy and should highlight the strengths and benefits of the company to convince applicants to apply for open positions. The video should be short and concise to hold viewers’ attention. A length of 1-2 minutes is ideal.
How is a recruiting video structured?
Recruiting videos can contain various elements, such as interviews with current employees, insights into the work environment, information about the corporate culture and work philosophy, or even excerpts from projects and tasks that the potential employees would expect to find at the company. The video should be created in an appropriate format that appeals to the target audience. This can vary depending on the company and the job. For example, a startup may prefer a dynamic and humorous video, while a traditional company may want a more formal video.
What makes a good recruiting video?
The recruiting video should convey a clear message and make it clear what the company has to offer and what kind of candidates it is looking for. It should be authentic and reflect the actual working environment and culture of the company. There should be no false promises made that cannot be delivered later. The video should make an emotional connection to motivate and inspire potential candidates. For example, it can include interviews with satisfied employees or footage of successful projects. An innovative concept and appealing visuals can make the video more interesting and entertaining.
What goals do you achieve with a recruiting video?
The goal of the recruiting video is to project a positive image of the company and attract applicants who are a good fit for the company culture and the requirements of the job. A good recruiting video should be informative, inspiring and authentic to appeal to applicants and encourage them to apply. However, employer branding with inspiring videos can equally help the company’s existing employees be more satisfied and engaged. A strong employer brand leads to employees identifying more strongly with the company and feeling proud to be part of the team.
